Charry Days Fiesta 2014
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Sponsorship Opportunities

Dear Fiesta Supporter:

It is with great pleasure that we invite you to participate as a sponsor in the 78th Annual Charro Days Fiesta, the oldest fiesta in the Rio Grande Valley and one of the Top 100 Events in North America designated by The American Bus Association.

Charro Days, a tradition which began in 1938 to forge the bonds of friendship between Matamoros, Mexico and Brownsville, Texas, is an annual festival that exemplifies the spirit of harmony, costume, music and dance. This tradition is rich in heritage, courageous in spirit and indomitable in compassion.

Hundreds of thousands of local and out-of-towners participate in the weeklong event. The fiesta begins Sunday, February 22 and ends Sunday, March 1, 2015.
As a sponsor of one of the thirteen Charro Days floats, there are eight levels to choose from to participate. As you can see, all levels advertise your organization to thousands of spectators and participants..

Grand International Parade - $25,000

  1. Name of sponsor on a banner that will start the Grand International Parade.
  2. Name of sponsor of this premier event will appear in over 25,000 programs distributed throughout the Rio Grande Valley, Texas, the United States and Mexico. Charro Days Inc.
  3. Name of sponsor appears at all functions. *We will use your banner or sign at:
    • a.)Baile del Sol (Sunday) – The first event that will kick off the week long festivities
      features children dancing traditional Mexican dances and dressed in regional
      costumes, food and music.
    • b.) Noche Mexicana (Thursday) – Features a dinner and dance with entertainment
      by Folkloric Dancers, an appearance by “Mr. Amigo” and featuring variety music by
      Noe Pro.
    • c.) Baile Ranchero– Dance featuring a renowned local band opening for a widely
      known musical group: TBA.

  4. Name of sponsor appears on a Charro Days Float viewed in the Illuminated Parade and the Grande International Parade by over 300,000 people from Brownsville, Matamoros, the Rio Grande Valley, and out of town visitors, with international television exposure.
  5. One hour of music by a Mariachi Group at your place of business.
  6. **Name of sponsor mentioned in all printed advertising, radio, television commercials and
    on the Charro Days Fiesta website, www.charrodaysfiesta.com.
  7. Ten tickets to Thursday dance.
  8. Twenty tickets to Friday dances.
  9. ifteen invitations to Wednesday Night Fiesta Party.

Illuminated Parade- $15,000

  1. Name of sponsor on a banner that will start the Illuminated Parade.
  2. Name of sponsor of this premier event will appear in over 25,000 programs distributed hroughout the Rio Grande Valley, Texas, the United States and Mexico.
  3. Name of sponsor appears at all functions. *We will use your banner or sign at:
    • a.) Baile del Sol (Sunday) – The first event that will kick off the week long festivities features children dancing traditional Mexican dances and dressed in regional costumes, food and music.
    • b.) Noche Mexicana (Thursday) – Features a dinner and dance with entertainment by Folkloric Dancers, an appearance by “Mr. Amigo” and featuring variety music by Noe Pro.
    • c.) Baile Ranchero– Dance featuring a renowned local band opening for a widely known musical group: TBA.
  4. Name of sponsor appears on a Charro Days Float viewed in the Illuminated Parade and the Grande International Parade by over 300,000 people from Brownsville, Matamoros, the Rio Grande Valley, and out of town visitors, with international television exposure.
  5. One hour of music by a Mariachi Group at your place of business.
  6. **Name of sponsor mentioned in all printed advertising, radio, television commercials and
    on the Charro Days Fiesta website, www.charrodaysfiesta.com.
  7. Ten tickets to Thursday dance.
  8. Ten tickets to Friday dance.
  9. Fifteen invitations to Wednesday Night Fiesta Party.

Baile del Sol - $10,000

  1. Name of sponsor will be displayed on the grand bandstand during Baile del Sol (Sunday) – The first event that will kick off the week long festivities that feature children dancing traditional Mexican dances and dressed in regional costumes, food and music.
  2. Name of sponsor of this premier event will appear in over 25,000 programs distributed throughout the Rio Grande Valley, Texas, the United States and Mexico.
  3. Name of sponsor appears at all functions. *We will use your banner or sign at:
      a.) Noche Mexicana (Thursday) – Features a dinner and dance with entertainment by Folkloric Dancers, an appearance by “Mr. Amigo” and featuring variety music by Noe Pro.
      b.) Baile Ranchero– Dance featuring a renowned local band opening for a widely known musical group: TBA.
  4. Name of sponsor appears on a Charro Days Float viewed in the Illuminated Parade and the Grande International Parade by over 300,000 people from Brownsville, Matamoros, the Rio Grande Valley, and out of town visitors, with international television exposure.
  5. One hour of music by a Mariachi Group at your place of business.
  6. **Name of sponsor mentioned in all printed advertising, radio, television commercials and on the Charro Days Fiesta website, www.charrodaysfiesta.com.
  7. Ten tickets to Thursday dance.
  8. Ten tickets to Friday dance.
  9. Ten invitations to Wednesday Night Fiesta Party.

Noche Mexicana - $10,000

  1. Banner of sponsor will be displayed at the venue (Thursday) which features a dinner and dance with entertainment by Folkloric Dancers, an appearance by “Mr. Amigo” and featuring variety music by Noe Pro.
  2. Name of sponsor of this premier event will appear in over 25,000 programs distributed throughout the Rio Grande Valley, Texas, the United States and Mexico.
  3. Name of sponsor appears at all functions. *We will use your banner or sign at:
    • a.) Baile del Sol (Sunday) – The first event that will kick off the week long festivities features children dancing traditional Mexican dances and dressed in regional costumes, food and music.
    • b.) Baile Ranchero– Dance featuring a renowned local band opening for a widely known musical group: TBA
  4. Name of sponsor appears on a Charro Days Float viewed in the Illuminated Parade and the Grande International Parade by over 300,000 people from Brownsville, Matamoros, the Rio Grande Valley, and out of town visitors, with international television exposure.
  5. One hour of music by a Mariachi group at your place of business.
  6. **Name of sponsor mentioned in all printed advertising, radio, television commercials and on the Charro Days Fiesta website, www.charrodaysfiesta.com. Charro Days Inc.
  7. 
  8. Ten tickets to Thursday dance and ten tickets to Friday dance. .
  9. Ten invitations to Wednesday Night Fiesta Party

Baile Ranchero - $10,000

  1. 1. Banner of sponsor will be displayed for a dance at the venue which will feature a renowned local band opening for a widely known musical group: TBA
  2. 2. Name of sponsor of this premier event will appear in over 25,000 programs distributed throughout the Rio Grande Valley, Texas, the United States and Mexico.
  3. 3. Name of sponsor appears at all functions. *We will use your banner or sign at:
    • a.) Baile del Sol (Sunday) – The first event that will kick off the week long festivities features children dancing traditional Mexican dances and dressed in regional costumes, food and music.
    • b.) Noche Mexicana(Thursday)– Features a dinner and dance with entertainment by Folkloric Dancers, an appearance by “Mr. Amigo” and featuring variety music by Noe Pro.
  4. Name of sponsor appears on a Charro Days Float viewed in the Illuminated Parade and the Grande International Parade by over 300,000 people from Brownsville, Matamoros, the Rio Grande Valley, and out of town visitors, with international television exposure.
  5. One hour of music by a Mariachi group at your place of business.
  6. **Name of sponsor mentioned in all printed advertising, radio, television commercials and on the Charro Days Fiesta website, www.charrodaysfiesta.com.
  7. Ten tickets to Thursday dance and ten tickets to Friday dance.
  8. Ten invitations to Wednesday Night Fiesta Party.

GOLD CHARRO - $10,000

  1. Name of sponsor appears in over 25,000 programs distributed throughout the Rio Grande Valley, Texas, the United States and Mexico.
  2. Name of sponsor appears at all functions. *We will use your banner or sign at: Charro Days Inc.
    • a) Baile del Sol (Sunday) – The first event that will kick off the week long festivities features children dancing traditional Mexican dances and dressed in regional costumes, food and music.
    • b.) Noche Mexicana (Thursday) – Features a dinner and dance with entertainment by Folkloric Dancers, an appearance by “Mr. Amigo” and featuring variety music by Noe Pro.
    • c.) Baile Ranchero– Dance featuring a renowned local band opening for a widely known musical group: TBA.
  3. Name of sponsor appears on a Charro Days Float viewed in the Illuminated parade and the Grande International Parade by over 300,000 people from Brownsville, Matamoros, the Rio Grande Valley, and out of town visitors, with international television exposure.
  4. One hour of music by a Mariachi group at your place of business in Brownsville.
  5. **Name of sponsor mentioned in all printed advertising, radio, television commercials and on the Charro Days Fiesta website, www.charrodaysfiesta.com.
  6. Twenty tickets to Friday dance.
  7. Eight invitations to Wednesday Night Fiesta Party.

SILVER CHINA - $5,000

  1. Name of sponsor appears in over 25,000 programs distributed in the Rio Grande Valley, Texas, the United States and Mexico.
  2. Name of sponsor appears at all functions. *We will use your banner or sign at:
    • a.) Baile del Sol (Sunday) – The first event that will kick off the week long festivities features children dancing traditional Mexican dances and dressed in native costumes, food and music.
    • b.) Noche Mexicana (Thursday) – Features a dinner and dance with entertainment by Folkloric Dancers, an appearance by “Mr. Amigo” and featuring variety music by Noe Pro.
    • c.) Baile Ranchero– Dance featuring a renowned local band opening for a widely known musical group: TBA.
  3. Name of sponsor appears on a Charro Days Float viewed in the Illuminated parade and the International Parade by over 300,000 people from Brownsville, Matamoros, the Rio Grande Valley, and out of town visitors, with international television exposure.
  4. One hour of music by a Mariachi group at your place of business in Brownsville.
  5. 10 tickets to Friday dance.
  6. 5 invitations to Wednesday Night Fiesta Party.

BRONZE ZARAPE - $3,000

  1. Name of sponsor appears in over 25,000 programs distributed throughout the Rio Grande Valley, Texas, the United States and Mexico.
  2. *Charro Days will use your banner or sign at our Baile del Sol.
  3. Name of sponsor appears on a Charro Days Float viewed in the Illuminated parade and the International Parade by over 300,000 people from Brownsville, Matamoros, the Rio Grande Valley, and out of town visitors, with international television exposure.
  4. Three invitations to Wednesday Night Fiesta Party.

All packages mentioned above include your choice of a Charro Days Float (Depending on availability), which is fully decorated, dressed with lights, generator, tow vehicle, driver and personnel if needed to man the float. Music and sound system is provided by the sponsor. Money cannot be refunded due to weather or malfunctions of any kind beyond our control. Charro Days Inc.

*All sponsors will provide their own Signs, (32 X 28 inches) for display as part of their Charro Days, Inc. Sponsorship. Please deliver at least 1 week prior to the week of Charro Days to provide ample time for set up. Signs need to be picked up no later than 3 days after event.

We appreciate your consideration and we would be happy to meet with you at your convenience. Please call us to discuss these sponsorship opportunities.

*Ferris Wheel $200

  1. Charro Days Inc. will place your *sign to display along the fence at the Charro Days Carnival 20th Century Rides. 
  2. Your sign will be on display for a total of 11 days, from February 26, 2015 - March 8, 2015.


We appreciate your consideration and we would be happy to meet with you at your convenience. Please call us to discuss these sponsorship opportunities. The Sponsorship form can be submitted via email at: charrodaysfiesta@sbcglobal.net, mail to: P.O. Box 3247 Brownsville, Texas 78523- 3247 or dropped off at Charro Days office 455 E. Elizabeth Brownsville, Texas. **Deadline for submitting sponsorship application and half of promissory sponsorship money will be December 18, 2014 to allow for printing of Charro Days Official Program. The rest of the promissory sponsorship money must be collected no later than January 30, 2015. If submitted after this deadline Charro Days Inc., cannot guarantee sponsor name will appear on all printed, radio, and television advertising.

Thank You,
E.J. Martinez
President, Charro Days, Inc.

 

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